Photography—Cortney White
Palos Verdes, CA
Oiselle Spring '23 Collection
Creative direction and graphic design
Oiselle's theme for Spring '23 was the Freedom of Flight. I played an integral role in the the conception and execution of the theme, traveling to Southern California to produce and creative direct the photoshoot. Subsequently, I designed all the visual components essential for the launch.
Photography—Cortney White
I used these photos to design our Spring '23 launch materials for a wide range of marketing channels—website, email, paid ads, and organic social media. Hand-painted type adds an organic feeling to the graphics, creating a sense of freedom and breathing life into the marketing collateral.
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